You have plans, campaigns and reports. The harder question is what deserves attention. Review the evidence with AGENCY and agree the priorities before adding more activity.
For commercial and marketing teams in pharma, MedTech, biotech and diagnostics.
Define the review around a commercial question, then agree what you will receive.
What to address
A prioritised view of the gaps that matter to your objective, including what can wait.
Why it matters
The evidence behind each finding, with assumptions and missing information made visible.
What to do next
Practical next actions, decisions and ownership for your team to agree.
A genuine review tool
Make the gaps and the evidence visible.
This blank quality-review exercise from the AGENCY product messaging workbook shows one practical review tool. Your audit is scoped around your question and materials.
Start with your commercial goal, current plans and materials, available reporting, and the constraints your team is working within. We agree which inputs are needed for the scope.
Your priority question and intended audience
Current campaigns, content and sales materials
Available performance reports and their definitions
Team capacity, approvals and decisions already made
A scoped opening project
Expert review, agreed before it starts.
Free self-assessments give you a starting point. The audit is a separately scoped piece of work with expert review. We agree the question, inputs, outputs and fee before work starts.
