AGENCY   Healthcare Demand Generation

Examples

The work we leave behind.

Stats can be written up by anyone. These can't. Real deliverables from real programmes: films, brochures, stands, websites, tools, playbooks. Filter by format, or by the situation you're in.

No email wall. Nothing gated. Some client-confidential assets have had naming stripped on the edited cut.

Format
Situation
Showing 33 of 33
Film2024

Plant-tour film · 2 min

Two-minute plant-tour film bridging heritage and modern sterile manufacturing.

Repositioning a brandEntering a new market
Pharma client · EUWatch
Film2024

Arthrosamid persona film · Active Life

Patient persona film, 40-50 active life cohort. Part of the three-persona launch set.

Building patient demandLaunching a product
MedTech · UKWatch
Film2025

AGENCY Showreel

90-second compilation of recent patient, product and campaign work.

Launching a productStuck at a plateauBuilding patient demand
AGENCY BristolWatch
Pain management campaign animation, Pharma · EU
Animation2024

Pain management campaign animation

Long-form product animation threading mechanism-of-action, patient flow and HCP message.

Launching a productEntering a new market
Pharma client · EUWatch
Film2021

Direct-to-patient hero launch film

Celebrity-fronted hero launch film for a non-surgical knee treatment direct-to-patient campaign.

Building patient demandLaunching a product
MedTech · UKWatch
Ad2021

Direct-to-patient persona advert · Dave the Wave

Persona-led social cutdown from a non-surgical knee treatment direct-to-patient campaign. Active-life surfer character, 30-second subtitled cut. Built on the patient-marketing principles taught by University of Bath's pain-research centre.

Building patient demandLaunching a product
MedTech · UKWatch
Film2024

Pharmaceutical manufacturing brand film

Brand film produced for a specialty pharma client's headquarters and manufacturing site, edited and translated for international markets.

Launching a productEntering a new market
Specialty pharma · GlobalWatch
Film2024

Investor brand statement film

Investor and stakeholder brand statement video articulating a resource-recovery client's positioning and commercial proposition.

Launching a productEntering a new market
Investor brand · UKWatch
Animation2023

Pharmaceutical brand animation

Product and brand animation built for a specialty pharma client's UK digital ecosystem.

Launching a productBuilding patient demand
Specialty pharma · UKWatch
Animation2024

Sublingual pain treatment conference film

Mixed-media conference film walking clinicians through a sublingual pain treatment's mechanism, evidence, and patient impact across 22,000 EMEA cases.

Launching a productEntering a new marketBuilding patient demand
Specialty pharma · GlobalWatch
Ad2024

Meta persona ads · Sweden

Three-persona Meta ad set tuned for Sweden. Drove 128 clinic referrals in one month.

£18.66 cost per acquisition.

Building patient demandEntering a new market
MedTech · SwedenView
Ad2023

BASK 2023 congress carousel

Pre-congress social carousel to drive booth traffic at BASK.

Getting ROI from congresses
JRI OrthopaedicsView
Pharmaceutical double-page press adverts, Pharma · EU
Ad2023

Pharmaceutical double-page press adverts

Four-variant double-page press advert set. One concept, four clinical moments, one brand architecture.

Fast · Simple · Empathetic · Efficient. The four-animal brand system in print.

Launching a productEntering a new market
Pharma client · EUView
HepCARE CCM brochure, BCB Medical
Brochure2025

HepCARE CCM brochure

Chronic-care management brochure for hepatology clinical leads.

Launching a productArming the sales team
BCB MedicalView
Prefilled syringe range rebrand · UK, Pharma · EU
Brochure2023

Prefilled syringe range rebrand · UK

UK rebrand and positioning document for a European pharma prefilled syringe range.

Clinician-facing guide repositioning a medication-error-reduction product for NHS buyers.

Repositioning a brandArming the sales team
Pharma client · EUView
Painful Conversations guide, University of Bath
Brochure2024

Painful Conversations guide

Clinician-facing guide on how to handle high-stakes pain conversations with patients.

Building patient demandRepositioning a brand
University of BathDownload
Pharmaceutical interactive formulary eBook, Pharma · EU
Brochure2024

Pharmaceutical interactive formulary eBook

Interactive eBook for hospital formulary submissions, with jump-links and data annexes.

Launching a productArming the sales team
Pharma client · EUView
Pharmaceutical exhibition system · UK, Pharma · EU
Event stand2023

Pharmaceutical exhibition system · UK

Four-quadrant exhibition panel bringing the Fast · Simple · Empathetic · Efficient brand system to congress.

The same architecture that cleared compliance in first presentation, translated into stand design.

Getting ROI from congressesLaunching a productEntering a new market
Pharma client · EUView
HepCARE EASL 2025 stand, BCB Medical
Event stand2025

HepCARE EASL 2025 stand

Stand graphics for EASL 2025. Hepatology congress presence.

Getting ROI from congressesLaunching a product
BCB MedicalView
Event stand2025

Rewired 2025 stand

Stand graphics and booth experience for Rewired 2025.

Getting ROI from congresses
BCB MedicalView
Website2025

HepCARE website

Public website for the HepCARE chronic-care management platform.

Launching a productRepositioning a brand
BCB MedicalOpen site
Health-economic modelling tool, Health tech · Imaging
Tool2024

Health-economic modelling tool

Configurable health-economic modelling tool used in hospital procurement conversations. Project-story deck.

Arming the sales teamDriving marketing efficiency
Health tech · ImagingView
Audit2025

Launch Alignment Audit · Week 17

The audit we run at the start of a launch to surface misalignment between commercial, medical and marketing.

Launching a productStuck at a plateau
AGENCY methodologyDownload
Strategy doc2024

Arthrosamid brand guidelines

Full brand guidelines produced for Arthrosamid: visual, verbal, clinical voice.

Repositioning a brandLaunching a product
MedTech · UKDownload
Messaging2024

Arthrosamid campaign messaging V2

Campaign messaging framework tying persona insight to headline architecture.

Launching a productBuilding patient demand
MedTech · UKDownload
Messaging2025

Messaging House diagram

The AGENCY Messaging House. The frame we build every launch narrative on.

Launching a productRepositioning a brandArming the sales team
AGENCY methodologyDownload
Campaign flow2025

Patient Flow Campaign Bible

End-to-end patient flow: trigger, search, qualify, refer, convert. Our working reference document.

Building patient demand
AGENCY methodologyDownload
Infographic2024

Mechanism-of-action infographic

Animated mechanism-of-action infographic for a non-surgical knee treatment launch.

Launching a product
MedTech · UKWatch
Patient flow journey infographic, Sodexo
Infographic2023

Patient flow journey infographic

Isometric infographic mapping the six-stage inpatient journey: admission through to discharge.

Shared visual language for nursing, security, retail and facilities teams across hospital sites.

Building patient demandDriving marketing efficiency
SodexoView
Infographic2025

W16 messaging carousel

LinkedIn carousel unpacking the messaging-house framework week 16.

Repositioning a brandArming the sales team
AGENCY editorialView
Deck2024

ZB DTP marketing ecosystem: case deck

Case-study deck showing the direct-to-patient marketing ecosystem built for ZB.

Building patient demandLaunching a product
Zimmer BiometDownload
Deck2023

Sodexo ABM approach: case deck

Account-based marketing case: how we ran a targeted programme for a complex enterprise buyer.

Arming the sales teamEntering a new market
Playbook2024

Inspiration Health playbook

Internal playbook for the Inspiration Health team. The model we use for in-house content programmes.

Driving marketing efficiencyStuck at a plateau
Inspiration HealthcareDownload

Seen enough? Let's talk about yours.

Every one of these started the same way. A 30-minute call to work out whether we're a fit and what the smallest useful piece of work looks like.

Healthcare innovations deserve recognition. We help them get it.