Healthcare readiness assessments
Know where you stand.
Six free healthcare diagnostics. Find your weakest areas and the next step to take.
- Completely free
- 8 to 10 minutes
- No registration
What are you working on?
Choose the challenge that sounds like yours. You can take any assessment on its own.
- 10 minutes
Launching soon or behind forecast?
Product Launch Readiness
Regulatory, commercial, events, financial and brand readiness.
15 questionsStart assessment - 9 minutes
Entering a new country?
New Market Entry Readiness
Market intelligence, local messaging, credibility and the infrastructure to enter a new market.
12 questionsStart assessment - 9 minutes
Need more patient demand?
Patient Product Marketing Readiness
Compliance, patient messaging, acquisition infrastructure and measurement.
12 questionsStart assessment - 9 minutes
Is your event spend working?
Event ROI Readiness
Event planning, on-event execution, follow-up and pipeline measurement.
12 questionsStart assessment - 8 minutes
Skills gaps holding the team back?
Marketing Team Skills
Your people: five areas of team skill, with training matched to your gaps.
10 questionsStart assessment - 10 minutes
Marketing stuck in sales support?
Marketing Maturity
Your function: marketing's role, measurement, demand, intelligence and influence.
15 questionsStart assessment
Your results appear straight away. Email yourself the full report if you want a copy.
What you get
A clear answer and a next step.
Answer 10 to 15 questions about your situation. Your answers become a report you can act on.
Your score out of 100
See the breakdown across every area the assessment covers.
Your weakest areas, explained
Understand where to focus, with practical steps to strengthen any gaps.
A report you can share
Keep your results on screen or have the full report emailed to you.
64/100
Nearly thereAreas to strengthen in this example
- Commercial Infrastructure45/100
- Event Strategy52/100
- Brand & Market Presence58/100
Sample scores, for illustration. Your report is built from your answers.
Before you start
No sign-up to get your results. No obligation to work with us.
Do I need to register or pay?
No. All six assessments are free, with no registration or credit card. Your score and breakdown appear on screen straight away. You only need to give your email if you want a copy of the full report.
Which assessment should I choose?
Choose the card that matches the problem you are facing now. Marketing Team Skills looks at your people and their skills. Marketing Maturity looks at the role of marketing in your business.
Will I receive marketing emails?
We send the report you ask for. The weekly insight email is optional: it only comes if you tick the box, and you can unsubscribe at any time.
Will the report try to sell me something?
Each area to strengthen comes with a next step. Most you can take on your own. Where one of our workshops or services covers a gap, the report names it.

Built from 47 launches and twenty years in healthcare.
Created by Michael Colling-Tuck, founder of AGENCY. Based on the methodology in It's Not a Sales Problem.
Explore the bookStart with the challenge that matters most to you.
Choose your assessment